Insights
Web Development
How we structure, launch, and maintain business websites: information architecture, CMS vs custom builds, and the checks that belong in a real go-live.
5 articles. Newest first. All insights
Web Development
End-to-End Type Safety Across Next.js, tRPC, and Distributed Databases
An architectural guide to eliminating schema drift and runtime contract errors across Next.js, tRPC, and distributed databases using monorepo type contracts and build-time validation.
Web Development
Core Web Vitals Optimization for High-Conversion Websites
An engineering guide to diagnosing and fixing Largest Contentful Paint (LCP), Interaction to Next Paint (INP), and Cumulative Layout Shift (CLS) on Next.js and modern web stacks.
Web Development
CMS vs Custom Website: How to Choose
When a CMS is the right default, when a custom site earns its keep, and how to avoid a hybrid that nobody can update.
Web Development
How to Structure a Service Website That Ranks and Converts
Information architecture for a professional-services site: service pages, proof, enquiry paths, and internal links that help both search and sales.
Web Development
Website Development Checklist Before Launch
A practical pre-launch review covering SEO, performance, security, accessibility, analytics, content, legal, backups, and deployment.